Built for lean launches — App Developers & Solo Founders

Keep shipping your app. We’ll keep shipping the content.

Brightwave turns your product site and raw app footage into TikTok and Instagram posts, then handles the content workflow from one dashboard — so you can stay focused on the product.

Generated video: 3 years in the gym
Done

Generating

Gym Brand

Brightwave generating social content from a brand prompt

58M+ Organic Views Generated

  • ZenZap
  • sparkle
  • Craftgram
  • Pulse
  • swift
See the results behind Brightwave

Founder-mode marketing

A content team without the team

Go from product URL to ideas

Brightwave learns your app, audience, and voice, then turns them into ready-to-review hooks, scripts, captions, and visuals.

Test the pitch at scale

Try more positioning angles and formats in parallel, then use real engagement to see what people actually care about.

Stay in the builder seat

Approve in batches, schedule across accounts, and review performance without assembling a stack of creator tools.

  • @BrightwaveSupplements28

    247 followers

    Warm

  • @BrightwaveApp192

    138 followers

    Warm

  • @BrightwaveProduct19

    18 followers

    Warming

Existing and Brightwave-managed app accounts with follower counts and warmup status

Distribution, handled

A social stack that does not need another operator

  • Start with the accounts you have. Connect your existing TikTok and Instagram profiles without changing the audience you have already built.

  • Add managed distribution. Expand with warmed, US-based Brightwave-managed accounts when you are ready to test more content.

  • Keep the final say. Approve every post before it moves forward while Brightwave monitors account health and publishing.

The founder tradeoff

Build distribution without becoming a full-time creator

Your time belongs in the product. Brightwave keeps the content loop moving.

Running organic social manually compared with using Brightwave as a solo app founder
MetricDoing it yourselfWith Brightwave
Every new post starts withDoing it yourselfA blank canvasWith BrightwaveYour product site and footage
Creative testingDoing it yourselfOne idea at a timeWith BrightwaveBatches of hooks and formats
PublishingDoing it yourselfManual, account by accountWith BrightwaveScheduled from one dashboard
Your roleDoing it yourselfCreate, post, and trackWith BrightwaveApprove, learn, and keep building

How it works

From shipping product to shipping content

One setup. A repeatable content loop you can run between releases.

  1. Step 01~30 sec
    01

    Share your product

    Paste your URL and Brightwave learns what your app does, who it is for, and how you talk about it — no creative brief required.

    Card with a website.com field and Go button
    Brightwave step 01: Share your product
  2. Step 02Batch output
    02

    Review a batch of angles

    Get hooks, scripts, captions, and visuals based on short-form formats, then swipe to keep the ideas that feel like your product.

    Stack of swipeable generated post cards
    Brightwave step 02: Review a batch of angles
  3. Step 03Human approved
    03

    Approve and schedule

    Choose the posts you want, connect the right accounts, and let Brightwave handle the publishing workflow from one place.

    March 2026 posting calendar with scheduled posts
    Brightwave step 03: Approve and schedule
  4. Step 04Always learning
    04

    Double down on signals

    See which formats and messages earn engagement, remix the winners, and bring those audience signals back into your next content cycle.

    Analytics cards showing views growing 42% and 58%
    Brightwave step 04: Double down on signals

Pricing

Start lean. Scale when the signal is there.

Every plan includes the AI content engine, automated posting, and analytics, with lower per-account rates as you grow.

Starter

For solo founders building a content habit

$0/month

Plus $60/month per account

Start now
  • 20 posts per month
  • 8 content styles
  • Basic analytics

Growth

For apps scaling a repeatable channel

$500/month

Plus $40/month per account

Start now
  • 500 posts per month
  • All content styles
  • Advanced analytics
  • Priority generation
  • Remix winners

Scale

For app studios and portfolio founders

$1,000/month

Plus $20/month per account

Talk to us
  • Unlimited posts
  • Dedicated Team
  • Customized onboarding

FAQ

Before you add another tool

Is Brightwave built for teams without a marketer?

Yes. Brightwave starts with your product website, generates content for you to review, and handles the workflow around publishing and performance. You keep final approval without needing to build a content team.

What can I use as source material?

Start with your product website, then add screen recordings, demo clips, screenshots, or other footage you already have. Brightwave can use your real assets on their own or blend them with generated content.

Will anything publish without my approval?

No. You swipe to keep or skip each generation before it moves forward. Brightwave automates the repetitive work around content, while you decide what represents your product.

Can I connect the social accounts I already use?

Yes. Connect your existing TikTok and Instagram accounts, add Brightwave-managed accounts when you want more distribution, and operate them from the same dashboard.

Can I test different ways to position my app?

Yes. Generate batches of hooks, formats, and creative angles, then compare engagement and content performance to see which messages earn a response before you repeat them.

Which platforms does Brightwave support?

Brightwave currently supports organic content workflows for TikTok and Instagram, including generation, approval, scheduling, account management, and analytics.

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